ORLANDO, Fla., June 5, 2012 /PRNewswire/ --Information Architects Corporation (IACH) announced today that it has named former AIG executive J. RUSSEL DORSETT as its new Chief Executive Officer.

Mr. Dorsett will be primarily responsible for implementing Information Architects' aggressive new growth strategy, including the integration of new business strategies and initiatives which are already in progress. Mr. Dorsett will also be responsible for identifying and expanding additional new business ventures for IACH. In addition to being the CEO, Mr. Dorsett will also join the Board of Directors of the corporation and assume the role of Chairman.

Mr. Dorsett is currently a director at Veris Settlement Partners, a position he has held since 2008. He also is the co-owner of Select Life Settlement Corporation, which has been active in the life settlement business since October of 2005. Mr. Dorsett's experience as an executive in the insurance industry dates back to 1974, and includes acting as a senior executive for a number of major insurance carriers. It also includes his tenure as Managing Director and CEO from 1995 to 2002 of American International Assurance, Australia (AIA) which was at that time the Australian division of insurance giant AIG. Mr. Dorsett also served on the Board of Directors of the Life Insurance Settlement Association (LISA) for four years, and as President for two. Mr. Dorsett is a CLU and a 1972 graduate of the University of Texas at Austin.

"With Mr. Dorsett's comprehensive background," comments Tom Jaspers, IACH CFO, "I believe he will give Information Architects a great advantage in moving forward in a fresh direction. He has a wealth of experience in financial services both overseas and domestically, as well as a track record for leadership, both in large companies and in start-ups. He has also been deeply involved in the public policy issues around financial services regulation, particularly as it applies to life settlements and other evolving insurance related products and services. We are extremely optimistic about what he can achieve and the new level of excellence IACH can reach under his leadership."

"IACH has developed a bold new strategy, and appointing Mr. Dorsett to this new role is just the beginning of the revolutionary changes at hand. Tremendous work has been going on behind the scenes ever since last year when the share restructure positioned IACH to capitalize on new opportunities and to build a powerful new management team," remarks Nicole Craig, director.

CORPORATE PROFILE Information Architects Corp. (IACH) is a worldwide Marketing and Distribution company.

"Forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995 may be included in this news release. These statements relate to future events or our future financial performance. These statements are only predictions and may differ materially from actual future results or events. Information Architects Corporation disclaims any intention or obligation to revise any forward-looking statements whether as a result of new information, future developments or otherwise. There are important risk factors that could cause actual results to differ from those contained in forward-looking statements, including, but not limited to risks associated with changes in general economic and business conditions (including in the information technology and financial information industry), actions of our competitors, the extent to which we are able to develop new services and markets for our services, the time and expense involved in such development activities, the level of demand and market acceptance of our services, changes in our business strategies, and the purchasing activity or lack thereof by registered web mall members.

William Craig 954 358 7099

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Information Architects Corporation Names Russell Dorsett Chief Executive Officer

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