Kiawah Island Real Estate opening downtown Charleston branch

Quick links to other pages on this site | Still can't find it? see Site Index Brad Nettles/Staff/FileKiawah Island Real Estate's main office is at the gated entrance to the upscale resort community. Buy this photo

Opinion

The crop of new real estate offices opening in downtown Charleston is largely tasked with courting buyers interested in homes on the peninsula and the surrounding areas.

That's not the plan for Kiawah Island Real Estate.

The real estate arm for the gated resort community is planning to open an outpost at 12 Queen St. later this month. Its sole responsibilty will be to market homes that are for sale on the barrier island, which is more than 25 miles away. The new office will be the fourth for the firm.

"With the improving market and millions of people visiting Charleston each year, it's a good time to open a branch office," said Chris Drury, broker-in-charge.

Staffers will use digital technology like virtual tours of the homes on the island, but the goal is to have people "come and see it firsthand and tour the island," Drury said.

"I believe that people come and go to Charleston and are not introduced to the possibility of Kiawah, and that's what we want them to do," he added. "We want them to help them discover us."

In terms of 2014 sales, Kiawah Island Real Estate reported $74.6 million in total volume for the first quarter, up 12 percent from the same period last year.

Rising rental activity

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Kiawah Island Real Estate opening downtown Charleston branch